Since this crazy race started four weeks ago, we’ve shared the app idea with lots of people that we know and those we still don’t know. Until now we have this blog with updates about how we’re going in the process, plus active interactions in our official social networks like Twitter and Facebook. Also a community that me and a friend created in Google +.
This week we had a pleasant response from the people in Facebook with 60 likes on the fanpage in only three days, and a viral reach of 300+ people. This gives us a huge motivation to keep growing the engagement of the potential customers by posting interesting stuff about the app and about the tea world: get, keep and grow.
So far, with the hard work we have done through these social networks, we’ve got many followers and people who is very interested in getting more information about our idea, about what’s the application about and how will they be able to participate, use it, etc.
Here’s a sample of how do the Smartea App’s social sites look and how big is the reach of our posts:
Now, how can we get all of these people to help us validating the lo-fi prototype of the application? How can we get honest feedback from all of them tea enthusiasts to make the structure of the business be stronger, develop a product that’s going to be successful?